Catapult

The fast-track decision program that turns clarity into results.

And revenue.

There's a leap you know you're due for. You can feel it. It's right there.

The version of you and your business that's waiting on the other side of these decisions - you can almost see her. She's clearer. Sharper. More confident. Moving faster. Making more money.

But every time you get close to jumping, something stops you.

After a long time doing this work I know what’s really going on. You're not afraid of the leap. You're afraid you're not the person who can make it so you’re protecting yourself.

You've got all this... stuff in the way. Old stories about who you are. Beliefs about what you're capable of. Fears masquerading as "being realistic." Other people's opinions taking up space in your head.

And underneath all that? The real you. The one who's absolutely capable of making this leap. The one who already knows what to do because you’ve done it before in lots of different ways!

You just can't see her clearly enough to trust her.

You don't need more strategy. You need someone to show you what you can't see about yourself.

HERE'S WHAT DELAY IS ACTUALLY COSTING YOU:

Let's be honest about the maths. (I know you've already done it in your head at 2am, but let's make it official.)

If you launch that new offer in February instead of May?
That's 12 extra weeks of revenue. Conservatively: $15K-$40K+

If you hire that support person in January instead of April?
That's 12 weeks of your time freed up to do the $500/hour work instead of the $50/hour admin spiral. Value: $24K in reclaimed capacity. (And your sanity. Which, let's be honest, is worth more.)

If you implement that price increase in January instead of "when I feel ready"?
Every client you take on at the old rate is leaving $1K-$3K on the table. Three clients = $3K-$9K lost. To the fear of looking "too expensive." Which is costing you, well, actual money.

If you make that strategic pivot in Q1 instead of Q3?
That's 6 months of being in the wrong lane. Six months of pushing instead of flowing. Six months of that persistent, low-grade "something's not right" feeling that drains more energy than you realize.

If you make the leap you know you're due for NOW instead of "someday when I'm ready"? That's the difference between starting 2026 as who you're becoming versus staying stuck as who you've been.

The cost of not seeing yourself clearly isn't just mental - it's financial.

THE REAL QUESTION:

Can you really afford to spend another $36K-$57K staying stuck just to avoid a $3,000 investment in seeing yourself clearly?

Or, to put it more gently: What if the leap you're afraid to make is actually just you stepping into who you've always been…you just couldn't see it before?


WHAT THIS IS (AND ISN'T):

This is NOT:

  • Generic mindset coaching where someone tells you to "just believe in yourself" (as if you hadn't thought of that)

  • Strategy consulting (you already know what to do - that's not your problem)

  • Cheerleading sessions where we pretend you're not actually stuck

  • Long-term therapy-style processing of your childhood

  • Another program you'll complete but not implement

This IS:

  • Me showing you who you really are beneath all the layers you can't see on your own

  • Taking away everything that's blocking your view - old stories, fears, other people's opinions, the whole lot

  • Revealing your actual capacity so the leap becomes obvious instead of terrifying

  • Making the decisions you've been sitting on, in days instead of months

  • Building your decision-making muscle so you move without the internal drama

  • Creating momentum that generates revenue immediately

Here's how it works:

I see you for who you really are deep down. Not who you think you are. Not who you're trying to be. Not who you're afraid you're not.

Who you actually are.

And then I show you. I take all the stuff you've got hidden - all the potential, all the capability, all the clarity that's been there all along but you couldn't access because there was too much noise in the way. And I put it right in front of you.

And once you can see it? Everything changes.

The decisions become clear. The leap becomes possible. The implementation becomes inevitable.

It's honestly kind of thrilling for me.

THE CATAPULT PATHWAY: FROM STUCK TO UNSTOPPABLE

Most people think the problem is "making the decision." It's not. (You've made hundreds of decisions in your life. You're clearly capable.)

The problem is you can't see yourself clearly enough to trust that you can make THIS decision. You can't see that you're ready for this leap.

So you're stuck in one of four states - and we need to move you through all of them to create real, lasting momentum.

LEVEL 1: DORMANT

Where You Are: All this potential, buried under layers of "yes, but..."

You're brilliant. You're capable. You're absolutely ready for the leap you know is coming.

But you can't see it clearly because there's too much in the way: other people's opinions (which you keep soliciting even though you know you won't take their advice), old conditioning about what women "should" do, fear dressed up as "being strategic," perfectionism masquerading as "due diligence," old stories about who you are that aren't even true anymore.

Here's what I do: I take all of that away. Everything. All the stuff that's blocking your view of yourself.

And then I show you who you actually are underneath it all.

The Work: We excavate. What's actually blocking you? Who are you really, once we clear all that noise?

The Shift: From "I don't know what to do" (lie) to "Oh, I've known all along. I just couldn't see myself clearly enough to trust it." (truth)

LEVEL 2: IGNITION

Where You Are: You can finally see what needs to happen, and who you need to be to do it. But you're frozen at the starting line.

The decision is RIGHT THERE. Crystal clear. The leap is visible. You can see the version of you on the other side.

But you're stuck at the threshold, asking the same three questions on repeat: "What if I'm wrong? What if it fails? What if I'm not actually ready?"

(Spoiler: You're ready. You just needed someone to show you that you're ready. Which is different from convincing yourself you're ready. Much different.)

The Work: We build your decision-making muscle. Fast. You learn to trust what you can now see clearly about yourself. Not because you'll never make a mistake, but because you know you're capable of handling whatever happens.

The Shift: From "I think I know what to do" (tentative) to "I'm doing it. Now. Because I can see clearly that I'm ready." (certain)

LEVEL 3: REACTION

Where You Are: You've made the decision, you're leaping, but you're white-knuckling it

You've made the call. You're implementing. The leap is happening. Externally, it looks great.

Internally? You're still checking over your shoulder every five minutes, looking for proof it was "right," second-guessing every small choice, waiting for permission to feel confident about it.

The Work: We eliminate the spiral. You learn to trust what you now know about yourself. The decision is made. The leap is happening. Now we just execute. Cleanly. Calmly. Confidently.

Because you can see clearly who you are and what you're capable of. And that changes everything.

The Shift: From "I'm doing it but I'm terrified" (draining) to "I'm doing it and of course it's working. I'm exactly who I needed to be to make this happen" (energising)

LEVEL 4: MOMENTUM

Where You Are: Unstoppable momentum that feeds itself

One decision leads to the next. One implementation creates another opportunity. The leap you made? It wasn't the end. it was the beginning.

You're not stuck anymore. You're in flow.

This is where speed becomes your competitive advantage. While others are still "thinking about it," you've already tested it, learned from it, adjusted, and moved on to the next thing.

Because now you can see yourself clearly. And when you can see yourself clearly, you can make decisions quickly. And when you make decisions quickly, you implement faster. And when you implement faster, you make money faster.

It's a chain reaction. And it's unstoppable.

The Work: We build systems so this becomes your new operating system, not just a one-time boost.

The Shift: From "I made ONE decision" to "Oh. This is just who I am now. I see myself clearly. I make decisions and move. I make the leaps I'm due for. This is normal now. Huh."

THE THREE BIG SHIFTS:

SHIFT 1: FROM HIDDEN TO SEEN

I show you who you really are beneath all the layers. All the potential you've been hiding (even from yourself). All the capability that's been there all along but you couldn't access. Once you can see yourself clearly—once you can see that you're ready for this leap—everything else becomes possible.

SHIFT 2: FROM INDECISION TO CLARITY TO ACTION

You'll make the 2-3 big decisions you've been sitting on for months. Not "thinking about them"—actually MAKING them. With confidence. With speed. With zero regret spiral. You'll make the leap you've been circling. And you'll wonder why you waited so long. (The answer is: you couldn't see yourself clearly. Now you can.)

SHIFT 3: FROM ACTION TO REVENUE TO MOMENTUM

You'll implement at least one major decision during our 6 weeks together. The leap happens in real-time. And you'll see money move. Because the implementation that happens in January instead of April generates revenue in February instead of May. Speed isn't reckless. iIt's strategic. It's also profitable. Which is rather the point.

WHAT YOU GET:

6 WEEKS | 6 DEEP 1:1 SESSIONS

Weekly 60-75 minute sessions where we:

  • Clear away everything that's blocking your view of yourself (it's usually not what you think)

  • Show you who you really are and what you're actually capable of (this is the exciting part)

  • Make the decisions you've been avoiding (turns out they're not as scary once you can see yourself clearly)

  • Make the leap you're due for (because you'll finally see that you're ready)

  • Build your implementation roadmap (so you actually do the thing)

  • Handle obstacles without derailing (because obstacles are data, not proof you were wrong)

  • Create unstoppable momentum (the kind that carries you through 2026 and beyond)

Between sessions:

  • Voxer/email support for real-time decision support (because sometimes you just need 10 minutes of clarity, not a week of spinning)

  • Quick “course-correction” when needed

  • Accountability that doesn't feel like nagging (just clear-eyed truth about what you said you'd do)

By the time we're done:

You'll see yourself clearly: Maybe for the first time in months. All the potential, all the capability, all the readiness you couldn't access before? You'll see it. And once you see it, you can use it.

You'll have made the 2-3 big decisions: You've been sitting on (hire, launch, pivot, price increase. Whatever's been taking up residence in your brain rent-free)

You'll have made the leap you're due for: The one you've been circling, the one that takes you to your next level

You'll have implemented at least one major decision: Not just decided. Actually DONE it, in the real world, generating actual results

You'll have a clear Q1 roadmap: With decisions mapped and confidence locked in

You'll have momentum that carries you through 2026: With less drama and more results

You'll have a proven framework for making decisions fast: Which you'll use for the rest of your career

You'll have ROI in your bank account: Because faster implementation literally equals faster money

Bonus: You'll stop boring yourself with your own indecision: Which is honestly priceless

THE OUTCOMES:

Conservative estimate: If you implement ONE decision 2-3 months faster and it generates $2K/month in new revenue, you've made your investment back in 60 days. By month 3, you're profiting. By month 6, you're wondering why you waited so long.

Real estimate: Most clients see 5-15x ROI within 90 days because they're not just implementing one thing—they're implementing EVERYTHING faster. One client made her investment back in 3 weeks by launching the offer she'd been "planning" for 8 months. (Planning. Right...)

The real outcome? You become someone who can see herself clearly and make decisions from that clarity. That's worth exponentially more than any single implementation. That's the thing that changes your entire trajectory. That's what makes leaps possible instead of terrifying.

WHO THIS IS FOR:

You're the right fit if:

  • You're an established businesswoman (Not brand new. You have a track record and a revenue base)

  • You're earning $5k+ a month and ready for your next level

  • You know there's a leap you're due for. You can feel it. But you can't quite make it

  • You already know what you need to do (you genuinely don't need more strategy…you need to actually do the strategy)

  • You've invested in coaching before and understand the ROI (you're not afraid of spending money on yourself)

  • You're willing to let someone show you what you can't see about yourself (this requires vulnerability, but not the therapy kind. The "okay fine, show me my blind spots" kind)

  • You value speed, clarity, and results over endless processing

  • You're done with overthinking and ready to move (like, actually ready. Not "I'll be ready once I figure out this one more thing" ready)

You're NOT the right fit if:

  • You need someone to tell you what to do (I show you who you are and what's blocking you. You decide what to do)

  • You want to talk about your feelings without taking action (therapy is wonderful. This isn't therapy)

  • You're not ready to invest in yourself, financially or otherwise

  • You need 6 months of processing before you can make a decision (no judgment! You're just not ready for this yet)

  • You want someone to tell you you're amazing while you stay stuck (I'll show you that you're capable. Then I'll expect you to prove it)

  • You're defensive about feedback or can't handle someone pointing out your blind spots (this work requires you to be willing to see what you haven't been able to see. If that feels threatening instead of exciting, we're not a match)

INVESTMENT:

CATAPULT: 6-Week Intensive

$3,000 AUD

6 deep 1:1 sessions (60-75 minutes each)
Voxer/email support between sessions during business hours
Implementation roadmap
Decision-making framework you'll use forever
The relief of finally seeing yourself clearly and trusting what you see

Payment plans available (because sometimes the decision to invest needs to be easier to make)

What's it worth to you to finally see yourself clearly enough to make the leap you're due for—and to start 2026 as who you're becoming instead of staying stuck as who you've been?

Do the math. (You've already done the math. Several times. Probably in a spreadsheet.)

You already know the answer.

6 Weeks | 1:1 | Premium Support

Make Your 2026 Decisions NOW

You're an established businesswoman who's had quite enough of her own internal committee meetings, thank you very much.

You already know what needs to happen in 2026:

  • That hire you need to make

  • That offer you need to launch

  • That price increase that's overdue

  • That pivot you've been circling like a cautious cat

  • That opportunity you need to seize

  • That boundary you need to set!

But here's what's really going on:

“Jen has been totally fabulous to work with. She’s helped me understand my negative self-talk, identify it, and change the behaviour. We have set up priorities, schedules and structure for my business to increase productivity and decrease anxiety and stress”

— Julie, Melbourne

Frequently Asked Questions

  • Because real transformation requires both intensity AND integration. But not endless processing. We move fast (no 6-month timelines that give you permission to keep overthinking), but we also build the muscle so the changes stick. Six weeks is the sweet spot between "too rushed to be real" and "so long you lose momentum."

  • Fair.
    It's not woo. It's observation. I'm trained to see patterns, blind spots, and potential that you can't see from inside your own experience. Think of it like this: you can't see the back of your own head, but someone with a mirror can show you. I
    'm the mirror! What I show you isn't magic. It's just what's been there all along that you couldn't access. And once you can see it, you can use it.

  • You do.
    You absolutely do.
    It's that thing you think about at 2am.
    The version of your business that's just out of reach. The opportunity you keep almost saying yes to.
    The decision that would change everything. You know.
    You just can't see yourself clearly enough to trust that you're ready for it.
    That's what we fix.

  • Not really.
    This is clarity work that leads to decisions that lead to money.
    I'm not here to make you feel better about staying stuck.
    I'm here to show you why you're stuck (which you can't see on your own…that's the whole problem) and help you move.
    Fast.
    With less drama than you're currently creating for yourself.

  • Item descriptionIf you implement ONE decision 2-3 months faster, and that decision generates $2K/month in new revenue, you've paid for the program in 60 days. Most clients implement multiple decisions and see 5-15x ROI within 90 days.

    But honestly?
    The real ROI is being able to see yourself clearly and make decisions from that clarity.
    That's worth exponentially more than any single implementation. That's the thing that makes every future leap possible. That's what changes your next five years, not just your next quarter.


She really listened and helped me focus, guiding me to think into the future and breaking a goal down into achievable pieces. AND this afternoon I’ve already achieved something we talked about! Thanks Jen - it’s such a relief, my goals feel achievable — Jane, Sydney

THE TRUTH:

You've been sitting on these decisions for weeks. Maybe months. Maybe (and I say this gently) longer than you're comfortable admitting.

There's a leap you know you're due for. You can feel it hovering there, just out of reach.

Every week you wait is another week of revenue you're not generating.

Another week of operating below your actual capacity.

Another week of leaving opportunities on the table because you couldn't decide fast enough.

Another week of exhausting yourself with overthinking instead of just... doing.

Another week of not making the leap you're absolutely ready for—you just can't see it yet.

You already know what needs to happen.

The question isn't "What should I do?"

The question is: "What's stopping me from doing what I already know I need to do?"

And the answer is: you can't see yourself clearly enough to trust that you're ready.

Once you can see that. Once I show you who you really are and what you're actually capable of. Everything changes.

The leap becomes obvious. The decisions become simple. And you move.

So here's the real question:

Are you going to make these decisions before Christmas so you start 2026 strong, clear, and already moving?

Or are you going to think about it for another few months and make them in April, after you've lost another quarter to indecision?

Your call. (It's always your call. That's the whole point.)

But if you're ready to see yourself clearly and make the leap you're due for. Let's talk.

BOOK YOUR APPLICATION CALL

BOOK IT!

30 minutes. We'll talk about your situation, your stuck decisions, the leap you're circling, and whether CATALYST is right for you. No pressure. Just clarity. (Which, ironically, is exactly what the whole program is about.)

Limited to 5 clients before Christmas.

Once those spots are filled, the next opening isn't until March. And by then, you'll have already lost Q1. And the leap will still be waiting. Which, let's be honest, you probably already know.

Speed isn't reckless. Speed is what happens when you can finally see yourself clearly. 
-Jen

P.S. Still thinking about it?
Of course you are. That's exactly the pattern we're going to break.
I have to tell you though: The application call itself will give you clarity.
Even if you decide this isn't for you, you'll know WHY. Which is more than you know right now. And I might even show you something about yourself you couldn't see before.
So book it. Make the decision. Move. That's literally what we're about to spend 6 weeks getting really, really good at.